![]() Since YouTube first introduced shorts, the video format has become a lot more about highlighting catchy moments or showcasing engaging content in an easily digestible short video. But, it’s good to at least hash out the idea a little before you film, so you know what you need to capture and how. It’s about picking up your phone and creating a short video that doesn’t need a lot of time or editing, so you don’t need to create a grand plan. What will you say, what will you need to film etc? According to YouTube, Shorts were introduced to allow creators to be spontaneous in creating content. If you’re starting a concept from scratch, for example creating your own educational video or skit, just make sure to think about how it will play out. Keep reading for tips on how to find and follow trends – there’s much more to be said on this! Are you going to follow a trend, attempt to create your own trend, make a short educational video or do something completely original? Step 1: Decide on an ideaįirst of all, you’ll need to come up with a concept. Now let’s cover the 3 steps needed to create and post a YouTube Short. It’s not possible to film a short directly from your desktop. Now if you upload a video no more than 60 seconds long, it will automatically be added as a short. ![]() Go to the create button (it’s the camera icon in the top right) and ‘upload video’. Here is where you can film a short directly, but if you click on the gallery icon in the bottom left, you’ll be able to upload a video from your camera roll/gallery. This will give you the option to ‘Create a Short’. Simply go to ‘Create’ on the YouTube app, that’s the plus button at the bottom of the screen, between ‘Shorts’ and ‘Subscriptions’. However, if you’d like to upload a video you’ve already made, you can do so on either mobile or desktop: Mobile This is a great option because then you don’t have to worry about length or aspect ratio – the app will control all this for you. You can film directly to Shorts via the YouTube app on mobile. YouTube Shorts should be shot in a vertical aspect, with a ratio of 9×16. 60 seconds should give you enough time to create a great video, whilst still keeping it short-form. They used to only be up to 15 seconds, but as TikTok and Instagram Reels open up to longer videos, so have YouTube shorts. YouTube Shorts can be up to a minute in length. But first, the basics: How long are YouTube Shorts? Let’s take a look at how to make a YouTube Short step by step. This is another way (aside from recommendations and posts) for you to promote any new videos on your channel. They’ll then include a nudge to the viewer to watch the full video on their channel. From shorts, they can directly subscribe to your channel, meaning that they’ll see any other videos you post, not just your shorts.Īlso, some creators use shorts as clips or previews of one of their main videos. If the YouTube recommendations algorithm kicks in and shows them more of your shorts and they watch them, you’ll gradually be turning them into a fan… or at least someone that recognizes you. As long as you capture their attention within the first few seconds, you’ve earned yourself a potential new viewer. This gives you an easier way to entice and introduce people into your content than having to convince them to click on your longer videos from their recommendations. People scrolling within YouTube Shorts will come across your content and because it auto-plays, they’ll watch at least the first few seconds. YouTube Shorts are underused by a vast number of creators compared to their other features, so creators using them are being pushed in front of audiences in a big way. Anyone who jumped on the Instagram Reel train saw major results early on because it was a new underused feature. Social media platforms reward creators who use their newest features, because they know it’s hard to change people’s behaviors initially. Why should you start making YouTube Shorts? ![]() You scroll the same way as TikTok and Reels and you can like, dislike, comment or share. YouTube promotes it as a way for creators to “shoot short, catchy videos using nothing but their mobile phones.” Really, YouTube Shorts are similar to TikTok videos or Instagram Reels, but just YouTube’s version of them. They’re portrait videos of up to 60 seconds in length and are essentially more bite-size pieces of content. YouTube shorts are Youtube’s short video format. So you want to know all about YouTube Shorts huh? Don’t worry, we won’t give you a long rambling intro – let’s cut straight to the chase and give you all the advice and tips you need to make some killer YouTube Shorts.
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